Acquisition

Effective member acquisition requires comprehensive vertical knowledge and broad-based functionality that connects the right health insurance lead with the right health plan over the sales channel most likely to close the sale.

Our member acquisition capabilities include:

• First-hand industry insight and expertise, based on longstanding partnerships the nation’s best-known health insurance providers;
• The College of Insurance, our in-house facility that delivers rigorous sales and product-related training, licensing and support to our large staff of sales agents;
• bConnected CRM platform, designed specifically for B2C health insurance sales support – proven to improve conversion rates, reduce training time and improve handle time;
• Systematized Lead Management / Follow-up, ensuring that no leads are lost and each opportunity is worked to its full potential.

Our acquisition capabilities are enhanced by integrated, multi-channel (phone, email, online, click-to-chat / call) and multi-lingual member communication delivered on a 24/7 basis, including – facilitating the sales process and enhancing the Member Experience.